Smart Tan Magazine

VOL28ISS1 2013

smart Tan Magazine is the leading source of information for indoor tanning salons, covering everything from the newest tanning technology, Vitamin D and the lastes tanning lotions to detailed ways to improve your salon's success.

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Palm Beach Tan Donates $86,000 to St. Jude Children's Research Hospital Palm Beach Tan, the nation's largest chain of indoor tanning salons, announced that the company raised over $86,000 to be donated to St. Jude Children's Research Hospital in Memphis, Tenn. the honor of traveling to Memphis with a guest and Palm Beach Tan executives to personally present the check to St. Jude officials and receive a VIP tour of the hospital. The winning store manager, who raised $3,267.00, comes from Vancouver, Wash. and will be visiting the hospital in early January for the check presentation ceremony. During the month of October, local Palm Beach Tan salons joined 286 participating Palm Beach Tan locations across 26 states encouraging members to make a donation to St. Jude to join in the fight against cancer and other catastrophic childhood dis- The company set a goal of raising $50,000 for the month-long eases. Palm Beach Tan salons joined other retailers nationwide program. The contest ended Oct. 31 and raised a total of $86,031 in St. Jude's annual Pin Up a Pumpkin for St. Jude fundraiser, in to support St. Jude Children's Research Hospital. which customers donated a dollar to pin a paper pumpkin to the wall of the store with their name featured. "We are thrilled with the outpouring of donations," said Diane Lucas, president and CEO of Palm Beach Tan. "St. Jude Hospital To encourage larger donations, Palm Beach Tan offered custom- has become a passion for our corporate team, our store teams ers a discount on skincare products equal to the amount of their and our franchisees. Over the past four years, we have proudly donations. The store manager who raised the most money won donated over $250,000.00 to the wonderful children of St. Jude." BIDDISCOMBE Biddiscombe Partners with Four Seasons and Heartland Tanning Biddiscombe International has secured distribution partnerships with both Four Seasons Sales & Service and Heartland Tanning programs. The Biddiscombe Sunless brand includes three product lines: Revelation, Revive Naturals and Professional Series. While these products are new to the distributor programs, they have a loyal following going back many years with sunless professionals across the country. "Distribution was a key part of our growth plan for 2012 and we are so pleased to be working with these two product distributors for sunless tanning in the U.S.," says Biddiscombe President John Melville. Four Seasons is the largest distributor of sunless products for salons, spas and sunless professionals, and is one of the few employeeowned companies in the indoor tanning industry. Heartland Tanning has sales and service locations in eight states coast to coast. Recognized numerous times for excellence in customer service, Heartland has been an industry leader as a manufacturer of tanning equipment, and distributor of lamps, lotions and salon supplies. Biddiscombe's strengths lie in developing and manufacturing quality sunless formulations. Originally known as a skincare company, Biddiscombe International has been formulating sunless products since 1999 and has remained one of the industry's forerunners. In developing its products, the company has fostered strong relationships with a diverse client base, from mobile tanning professionals to salon franchise owners. Proactive customer service has been the key to the company's success. Revelation is the premier line using more sophisticated, performance based ingredients for a luxury product for handheld spray equipment. Revive Naturals is a line of products for the growing market of clients seeking natural and organic oriented spray tanning. The Professional Series line of products is the most expansive and longstanding salon favorite, offering different levels of DHA content. The professional series also has specialized handheld, booth and retail lines to support all of your sunless needs. The most recent product addition has been a USDA NOP certified organic Piña Colada lip balm. In response to recommendations for lip protection in spray tanning, Biddiscombe developed this formulation as its first NOP certified organic product in its sunless product line. The product was launched at the annual Smart Tan Downtown convention with great success. You may contact Biddiscombe at 800-258-3313 or visit www.biddiscombe.com for more information. To purchase Biddiscombe Sunless brand products, contact Four Seasons at 800-325-2769 or www.fstanning.com, or Heartland Tanning at 800-554-8268, www.heartlandtan.com. SmartTan.com ❘ SMART TAN MAGAZINE 108 corporate update PALM BEACH

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