Smart Tan Magazine

VOL29ISS1 2014

smart Tan Magazine is the leading source of information for indoor tanning salons, covering everything from the newest tanning technology, Vitamin D and the lastes tanning lotions to detailed ways to improve your salon's success.

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CORPORATE UPDATE Florida Salons Come Together at Devoted Creations In-House Training On November 15th, salons all over Florida came to Devoted Creations' headquarters in Oldsmar for an in-house training held by national sales trainer, Kandra Covert. The salons were very excited to be able to touch and smell the new 2014 product line. Devoted Creations gave out samples packets of new product to everyone who attended. There were also ticket giveaways to Tampa Bay Lightning Hockey Games and concert tickets for rap artist Kanye West all at the Tampa Bay Times Forum. South Beach Tanning Company staff member Chelsea Pruess stated, "Thank you Devoted Creations, for having us at the latest in house lotion training with Kandra! The girls and I had so much fun while learning about all the latest 2014 skin care products. Kandra made it really fun for us and it definitely helped bring a lot of knowledge into the salon." For more information on Devoted Creations products or training, please visit www.devotedcreations.com. Devoted Creations Supports Body Heat Tanning Fundraiser On Nov. 30, Body Heat Tanning, a Devoted Creations Five Star Diamond salon in Coral Springs, Fla., held a fundraiser for two women who were killed in a wrong-way wreck. Rhonda Culligan, owner of Body Heat Tanning gave every single dollar the tanning salon earned Saturday to the foundations set up for the two women, Kaitlyn Ferrante and Marisa Catronio. Devoted Creations supplied samples and shirts for the fundraiser, which were given out to anyone who donated. Rhonda Culligan stated, "As a parent, the absolute worst thing that could ever happen to you in your life is to lose a child. No parent should have to go through this, so we're just getting together to help them" For Gary Catronio, Marisa's father, the fundraiser serves as a starting point to bring about improved visibility on southern Florida roads. From all of us at Devoted Creations thank you for letting us be a part of such a worthy event. California Tan Partners with Project Ethos for LA Fashion Week Project Ethos prides itself on being the primary channel for emerging fashion, music and art. Their nationwide events combine a fashion show, live concert and art gallery into one unique event! Recently, California Tan donated Instant Sunless Mousse to be included in the coveted VIP gift bags during Project Ethos LA Fashion Week. This event placed the California Tan Mousse in the hands of stylists, Allure Magazine and LA Weekly! Not only did it promote "The Sexy Side of Sunless," but each Ethos event is associated with a charitable cause. 99 ❘ SMART TAN MAGAZINE ❘ SmartTan.com "We were proud to partner with an even that not only promotes emerging artists, but supports a list of charities!" says Ashley Wottring, sunless marketing manager for California Tan.

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