smart Tan Magazine is the leading source of information for indoor tanning salons, covering everything from the newest tanning technology, Vitamin D and the lastes tanning lotions to detailed ways to improve your salon's success.
Issue link: https://smarttan.epubxp.com/i/144509
the picasso of productivity "You either differentiate or you die; you either reinvent or you become obsolete," says Wahl. "You need to know how you are going to apply these things right now so you don't go out of business tomorrow. I really do think it's that extreme." The exciting truth for tanning salon owners is that the power of Wahl's presentation has the potential to be more effective for small businesses than it does with behemoths like Microsoft. Lacking the bureaucratic red tape of big business, tanning salons can take a sharp turn toward more sales and improved loyalty from customers and employees alike. "These concepts are much more diffcult for big corporations, because it's like turning around a barge instead of a speedboat. [Small businesses] have a greater ability to make a decision and turn quickly." WHY NASHVILLE? We go every year. We love the educational aspects of Nashville and have done some different breakout sessions for marketing, vitamin D, and improving salon incentives for employees. We always go back for more! - Lori Angstadt, Baja Beach Tanning Club A Show to Behold I presented to Microsoft, the same thing happened: After challenging one man to fip things around, he invented new software." Wahl's presentation won't be like anything you've seen before. This theatrical multimedia presentation is a thought-provoking, epiphany-inducing ride that takes the audience from observer to enthusiast. Enjoy a speaker that inspires, surprises and empowers the audience on the path to bigger thinking. Wahl brings the worlds of art and business together, helping entrepreneurs of all kinds see their business in a new light. Instead of seeing the world literally like photorealistic painters of the past, his modern perspective is motivated by feeling, interpretation and innovation that create meaningful art and customer experiences. During a keynote that tackles issues of leadership, success, and your own creative genius, Wahl creates a unique painting that ties into the message. This exciting approach helps his ideas come to life as audiences witness the artistic process live. The Stretched Mind "I study the audience to understand who they are so I can help them out-think the competition," says Wahl. To help unleash the listeners' minds, he encourages them to act on their creative thoughts right from their seats. Whether that means doodling, texting, tweeting or jotting notes, he encourages the audience to harness those ah-ha moments and spread the message. Before you can see your salon blossom into the success you always imagined, you must frst unlock new possibilities in your own mind. Wahl's presentation is suited for everyone – whether you think you're creative or not. The Art of Leadership in Tanning channels your inner innovator in ways that will help you and your business become better than it has ever been. You'll wipe the slate clean of all preconceived notions and make room for a new, powerful strategy. "The presentation is designed to open the mind," says Wahl. "It's not a challenge or a lecture whatsoever. I'm just removing stuff "During a presentation with Honda, everyone had their head that has no business being in their minds in the frst place." down doodling. After the presentation I received an email from someone in the audience. As it turns out, one of the engineer's In the course of owning a business, entrepreneurs are constantly doodles was a design that made them millions of dollars. When presented with messages that tell them they have the power within themselves to achieve, but in a rare showcase of genius, salon owners will see that message embodied in the passionate delivery of Wahl's keynote presentation. WHY NASHVILLE? My favorite memory of Nashville is dancing on the bar at Tootsies. It was full of industry people and everyone was having a blast. My staff works hard and plays hard, and at Smart Tan Downtown they get the best of the nightlife. - Julie George Howell, Club Sun Tanning Salons 45 SMART TAN MAGAZINE ❘ SmartTan.com "It's like I'm able to give the audience a moment to see a more clear perspective. Whether they take action on it or even keep that perception is up to them, but for a moment they can double their capabilities and solve problems," says Wahl. When you see Wahl take the path from white canvas to masterpiece, you join him on a journey to develop the ingenuity to make your business a proftable and productive work of art. The Art of Leadership in Tanning takes place Saturday, Nov. 9 at 8 a.m. during the Smart Tan Downtown conference and trade show in Nashville. For more information, visit www.smarttandowntown.com.